top of page
full-frame-shot-blue-glittering-paper_edited.jpg
Untitled design (19)_edited_edited.png

A Cross-Functional Team with Deep Experience

Meet Our Team
Tom Healy
30+ Years Experience

Senior Partner

Three decades of CPG leadership across major brands and emerging companies. Tom brings strategic vision and operational expertise from both sides of the industry equation.

Jennifer Wooten
15+ Years Experience

Senior Consultant

Fifteen years of consumer insights and shopper marketing expertise. Jennifer leads our shopper marketing & commerce media practices.

Gordy O'Hearne
10+ Years Experience

Consultant

Ten years of retail distribution and eCommerce management. Gordy leads our ecommerce and Amazon optimization strategies.

Todd Fletcher
25+ Years Experience

Senior Partner

Quarter-century of experience in leadership and brand building roles. Todd is a visionary marketer specializing in scaling successful brands.

Rachel Decory
5 Years Experience

Consultant

Five years of hands-on experience in emerging brand development and digital marketing. Rachel manages our social media optimization and influencer partnership programs.

Gillian Ensign
5 Years Experience

Associate Consultant

Five years of data analytics and market research experience. Gillian manages our syndicated data analysis and competitive intelligence.

JP Saidnawey
10+ Years Experience

Partner

Decade-plus of modern CPG experience with deep expertise in digital strategy & media. JP leads our digital strategy and client development efforts.

Josh Lebowitz
20+ Years Experience

Creative Director

Twenty-plus years of creating award-winning campaigns for brands and retailers in the CPG industry. Josh leads our creative team.

Matt Villapiano
2 Years Experience

Associate Consultant

Two years of business and category analytics. Matt handles the analytics and insights that fuel our strategies and validate performance.

Why Our Team Structure Works

This isn't one of those "the people who pitched you" vs. "the people who work on your brand" moments. We are all in and look forward to helping you move forward. You'll work closely with all of us, ensuring consistent expertise and relationship continuity throughout your engagement.


Our collective experience spans major CPG companies including Colgate, Red Bull, Pepsi, and successful emerging brands like Krave, vitamin water, and Tessemae's. We bring both big company strategic thinking and small company operational agility to every client relationship.

full-frame-shot-blue-glittering-paper_edited.jpg

Ready to Build Your Roadmap?

We've been in your shoes. We know the challenges, the excitement, and the complexity of growing a CPG brand. Now we're here to help you navigate that journey with confidence.

bottom of page